Obaigbena unveils LekeeLekee social media platform
The THISDAY/Arise Media Group, has announced the official launch of LekeeLekee, a new social media platform developed by the media conglomerate as part of its digital expansion strategy.
Penpushing reports that the Chairman pf the media organisation Nduka Obaigbena made this known in a statement heralding the launch, adding that LekeeLekee is now live on the App Store, Google Play, and the web.
The Publisher and veteran journalist stated that it is also available as a Progressive Web App (PWA), enabling seamless access across devices and connectivity levelsstressing that it was developed to cater to what the organisation called the realities of underserved networks and communities.
Penpushing further reports that Obaigbena in the statement described as a fast, cutting-edge social media platform and super app, explaining that the platform is engineered to function optimally in low-bandwidth environments, offering low-data, high-speed feeds alongside video sharing, instant messaging with voice notes, community groups, and built-in content moderation tools.
The chairman of the media outlet pointed out that the new platform represents a strategic response to what he described as the disconnect between global technology platforms and local realities.
“For too long, global platforms have been built far from our realities. LekeeLekee is our answer — a platform that is fast, fair, and open, one that amplifies voices rather than extracting them,” he said.
Penpushing also reports that he emphasised that LekeeLekee is positioned not merely as a social networking site but as a digital ecosystem designed to empower users, encourage authentic engagement, and foster inclusive online communities.
The media entrepreneur added that the industry observers affirmed that the launch signals THISDAY/ARISE Media Group’s entry into the competitive social media space, leveraging its strong brand presence in broadcasting and print media to build a homegrown digital alternative.
Penpushing reports that Obaigbena called on users to embrace the new platform, describing it as an opportunity to participate in shaping a more equitable digital landscape, and equally encouraged stakeholders to join in the freedom to the organisation’s new digital future
Meanwhile, the launch marks a significant milestone in the group’s ongoing innovation drive and underscores its ambition to redefine digital engagement from an African perspective, and userd can join Lekeelekee using the links: iOS, Android, Web
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